About

We’re training one million empathy experts.

Curiosity Lab makes empathy a working skill in the rooms where culture is built: companies, nonprofits and schools.

Founder

Michael Tennant

Michael Tennant

Michael founded Curiosity Lab in 2017 and has spent the years since turning empathy into something teachable. The work has been backed by Pharrell Williams and the Black Ambition Prize, written about in Harvard Business Review, Forbes and Inc., and built into partnerships with Oprah Daily, HBO and Chronicle Books.

Operator

Founded Curiosity Lab in 2017, created Actually Curious™ in 2018, developed the Five Phases of Empathy™ in 2020. Grants from PayPal, Amazon, Verizon and Facebook, and the Amazon Black Business Accelerator.

Practitioner

100+ talks and workshops, at NASA, IDEO, Stanford, JPMorgan Chase, SXSW, Johns Hopkins and the US State Department.

Strategist

Cannes Lions and OMMA award-winning media executive, with work for P&G, Coca-Cola, Google, Delta and Oatly. Founded VICE’s AdVICE network and Omnicom PHD’s Content Marketing Division.

Author

The Power of Empathy, published by Chronicle Books and one of Inc.’s Best Non-Obvious Business Books, and The Abundance Journal. Contributing writer for Inc. and Oprah Daily.

The portfolio

The house the work lives in

Most speakers leave a recording. Curiosity Lab is the home of a family of empathy assets, each built to carry the practice further than a session can.

Actually Curious™

The game that spreads empathy. 60,000+ decks in circulation, stocked by Crate & Barrel, MoMA Design Store and Miraval Resorts.

The Five Phases of Empathy™

The methodology, developed in 2020 and licensed to professional development, education and wellness platforms.

valuesexercise.com

The digital values-and-purpose tool used by teams at Google, Havas, Richemont, Viacom and the Robin Hood Foundation.

The books

The Power of Empathy and The Abundance Journal, published with Chronicle Books and Curious Publishing, our imprint.

Curious Publishing

The imprint, where the next generation of empathy field guides and journals is made.

The Five Phases course

The self-paced digital course that turns a session into a practice, with seat licenses for teams of any size.

How is your organization winning at empathy, and where are the gaps?

That’s the whole agenda. A complimentary 60-minute working session with Michael Tennant, for you or your leadership team.

Get in Touch